The current Fund for Education Abroad (FEA) website was created in 2015. Many things have changed since that time. Internally, changes have included the addition of a strategic plan and a new mission and vision, the expansion of scholarship offerings and programs (such as the Access Partner Program), and the launch of a comprehensive campaign. Externally, search engine optimization (SEO) has grown more sophisticated, while the website’s overall content has grown and performance has slowed. For these reasons, we seek an entirely new website addressing the overall functionality and accessibility of the current FEA website.
Goal 1: Improve the performance and accessibility of the FEA website
Goal 2: Minimize the number of clicks it takes to get to a users’ intended destination
– Sub goal: Create a clear pathway for our three main constituent groups: applicants, partners, and donors.
Goal 3: Create a seamless user experience that does not prompt viewers to leave the FEA website for information
– Sub goal: Embed the donation form into the FEA website
– Sub goal: Create a form for potential partners and sponsors to contact us
Proposal Deadline is July 20th
See attached PDF for details:
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